Hallmark Visitors Center
Discover how an ambitious teenage boy from Nebraska tucked two shoeboxes of postcards under his arms and set out to create an iconic company in Kansas City.
More than 110 years later, our billion-dollar enterprise features a diverse portfolio of innovative businesses. With one of the world’s largest creative communities, Hallmark continues to enrich lives and cultivate a more emotionally connected world.
The Hallmark Visitors Center offers something for everyone. If you love history, friendships and partnerships, craftsmanship and fine artifacts, ingenuity and innovation, you will be fascinated by our compelling Hallmark stories.
Reservations are required for large groups of 15 or more Tuesday through Friday.
Walk-in guests are welcome to join us!
HOURS OF OPERATION
Tuesday – Saturday
9:30 a.m. to 4 p.m.
Closed Sunday
and Monday
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What You’ll See at the Visitors Center
There’s so much to see at the Hallmark Visitors Center. Interactive displays and fascinating exhibits give you a glimpse into the rich history and creative spirit of Hallmark. And stop by our theatre to watch a film that showcases Hallmark’s 100+ year history. For years, Hallmark employees fashioned giant Christmas cards as holiday gifts for our Hallmark founder J.C. Hall. In 1966, the gift tradition evolved into creating and decorating a life-sized Christmas tree. Each year, the tree was unveiled in Mr. Hall’s headquarters office during the last working days before Christmas. This spectacular tradition continued for seventeen years until Mr. Hall’s death in 1982. Visit the trees gallery to view our amazing ornate collection. With the push of a button, you’ll watch our bow machine create a star-shaped bow you can take home as a souvenir. Since 1984, together Hallmark and Crayola have been stirring imaginations, emboldening young thinkers and dreamers, and bringing out the magic in all of us. We have a long history of producing family-friendly stories that explore love, friendship, and compassion, and at Hallmark Channel, we run fan favorites all year long so you can watch them with your favorite people.
