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Our Businesses

Headquartered in Kansas City, Mo., Hallmark has a diverse portfolio of businesses:

  • Hallmark offers a wide range of greeting cards, gift wrap and related products in more than 100 countries and 100,000 retailer rooftops worldwide, including a network of company-owned and independently-owned Hallmark Gold Crown stores in the United States, Canada, England, Ireland and Scotland. Products are also sold on
  • Crayola sells a range of art materials and toys designed to spark children’s creativity around the globe. It also operates Crayola Experience attractions.
  • Hallmark Media operates three cable networks – Hallmark Channel, Hallmark Mystery and Hallmark Family – and Hallmark Movies Now, a subscription-based streaming service.
  • Crown Center is a real estate development company that manages the 85-acre hotel, office, entertainment and residential complex surrounding Hallmark’s world headquarters in Kansas City, Mo.