Event: Hallmark LIVE
Hallmark Live is for all audiences: Hallmark employees, Kansas City locals, visitors from around the world. We invite you to stop by the Hallmark Visitors Center for this special program.
NEXT UP: June 12, 2026
Hear the story behind the new outdoor “Soccer Celebration” mural in Crown Center Square. Learn creative and logistic insight from the crafty team who brought this vision to life: Ashlee Smith, Visual Studios Director; Mike Merkle, Senior Designer; Matt Gowen, Editorial Director.
Hosted on the second Friday of each month at the Hallmark Visitors Center
Our Hallmark Live series is on! Step into our world of inspiration and insight at the Hallmark Visitors Center on the second Friday of each month from 10:30 AM to Noon.
This vibrant exchange invites our visitors to engage with wonderfully talented Hallmark artists, designers, writers, and product engineers in person as they share current projects, their creative passion, and the technical artistry behind their skillful craft.
This free event is part of our Hallmark Live series, our drop-in program showcasing Hallmark creatives in action.
Follow us on Facebook for more information, including details about each month’s featured artist.
Our most recent Hallmark Live event:
April 10, 2026
Senior Artist Jack Pullan has spent 20+ years at Hallmark dreaming up ideas that make people laugh way too hard in the card aisle. A lifelong Kansas Citian and proud Hallmark nerd, Jack has been drawing since childhood. His early inspiration? Comic strips and now the Hallmark Shoebox card aisle itself. This month, Shoebox turns 40, and we get an inside look at how Jack brings humor to life at Hallmark.
March 13, 2026
Hallmark writer Jake Gahr has composed with the brand for over 20 years and thinks it’s the funnest job ever (even if funnest isn’t a real word). Join him to talk about some of the favorite things he’s written— greeting cards, kids’ books, Hallmark articles.
(Hibernation Hiatus: No LIVE program in January or February 2026.)
December 12, 2025
Since 1973, Hallmark’s Crown Center has hosted the Mayor’s Christmas Tree. Learn about the tree’s history from Tina Luckett, and peek at the creative process behind this year’s vintage-inspired ornament designed by Hallmark artist Sheyda Best.
November 14, 2025
Meet Senior Designer Jaye Wiley, who is part of the creative team behind the Buffalo Bills Santa ornament – the very ornament that kicks off the story in Hallmark’s new Christmas movie, Holiday Touchdown: A Bills Love Story!
October 10, 2025
Meet Hallmark’s Senior Artist Charlie Hadley for a behind-the-scenes look at our creation of PEANUTS products. Since he was a kid, artist Hadley has loved Snoopy, Charlie Brown, and the whole PEANUTS gang. Now he gets to make with them every day!
September 12, 2025
Cory Say — Senior Lettering and Licensed Illustration Artist
What makes Cory’s lettering stand out? His designs are crafted to visually echo the emotion behind the message, making every piece feel personal and powerful.
