Hallmark Launches Excitement of Holiday Season With 2021 Keepsake Ornament Premiere

In an exciting kickoff to the upcoming holiday season, Hallmark invites fans and collectors to get a first look at more than 250 new Hallmark Keepsake Ornaments that will make their debut during the annual Keepsake Ornament Premiere beginning July 10, 2021, at Hallmark Gold Crown stores nationwide and online at Hallmark.com. The annual event gives consumers a chance to celebrate the magic of Christmas in July through carefully crafted Keepsake Ornaments from the all-new 2021 line.