Stationery Overview


  • A handwritten note has emotional power and provides enjoyment not found in other forms of communication.
  • Design/style is the most important factor in purchasing stationery, closely followed by a reasonable price.
  • Thank-you notes are considered an important tool after job interviews in securing new positions.
  • Women account for 85% of stationery purchases, according to Hallmark research.
  • Hallmark has expanded its offering of stationery gifts and papers for personal use. Consumers view stationery as a practical gift that everyone can use.

Product Features 

  • Hallmark stationery products include packaged thank-you notes, blank note cards, boxed stationery sets, address books, various memo and note pads, journals, planners and calendars.
  • Hallmark regularly introduces new collections and designs of stationery to keep the selection fresh.
  • Many products include special processes such as glitter, metallic foil, embossing, glossy finishes, die-cut shapes, unique folds, simple mechanics, or interesting attachments.
  • Invitations include dozens of general designs perfect for a multitude of parties and events with fill-in-the-blank details. Consumers can find specific designs for holidays and many other occasions including anniversary, baby, birthday, graduation, Quinceañera, religious events, retirement, wedding and anytime.
  • In addition to general thank-you notes, the stationery line also includes thank-you notes for baby gifts, expressions of sympathy, and designs specifically for children to send.
  • A new Home Office product line includes designed file folders, pens, pencils, memo pads, magnets, and other desk top accessories.

In Stores & Online

Available at Hallmark Gold Crown® stores nationwide, at and wherever Hallmark products are sold. Use the store locator to find the nearest Hallmark Gold Crown store.


Fun Fact

Eighteen-year-old entrepreneur J.C. Hall founded Hallmark in 1910 with little more than two shoeboxes full of postcards. Read more about J.C. Hall.