- Hallmark and Disney first entered into a licensing agreement in 1932.
- Walt Disney and Hallmark founder J.C. Hall formed a lasting friendship as well as an ongoing business relationship.
Hallmark provides Disney gifts that celebrate fun, family and friendship, coupling unique designs with iconic editorial from Walt Disney’s vault of favorite characters. Many gift items such as framed prints, plaques, photo frames and mugs – feature quotes from Walt Disney or from memorable Disney movies and characters. Collectible itty bittys® plush and the new fun and functional CUBEEZ stackable tin boxes feature characters from favorite Disney stories, such as The Little Mermaid, Winnie the Pooh, Cinderella and Snow White. Silhouette figurines deliver sophisticated and timeless depictions of classic Disney characters, including Winnie the Pooh.