Hallmark Unveils Latest Social Responsibility Results with its 2018 Caring in Action Report

KANSAS CITY, Mo. (May 21, 2019) – Hallmark has released its third annual Caring in Action Social Responsibility Report featuring work during 2018 made by the global company’s diverse portfolio of businesses in the areas of community, diversity and inclusion and sustainability.

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“We are honored to be able to enrich lives where even one pebble of progress can have a ripple effect, spreading to impact the greater good,” explained Don Hall, CEO. “The world needs care now more than ever, so our work must continue.”

In its 2018 edition of Caring in Action, the company features stories from its businesses including Hallmark Greetings, Hallmark Retail, Hallmark Home & Gifts, Crayola, Crown Media Family Networks, and Crown Center. Also included is an overview of its workplace culture, profiles of diverse leaders from Corporate Strategy, Hallmark Greetings, Crown Center and Crown Media offering insights into their leadership styles and business; and testimonials from organizations and communities Hallmark serves.

Results highlight Hallmark’s 2018 community involvement, sustainability, and diversity and inclusion progress including:

• Donated 262,000 meals through Harvesters, accumulated nearly 50,000 volunteer hours, and helped to aid more than 1,200 nonprofits
• Surpassed its 2020 goals of sourcing 99 percent of its paper from known, sustainable sources; met its goal of a 50% reduction in greenhouse gas emissions; and within striking distance of its recycling goal with 53% of its packaging and merchandising featuring recycled fiber
• Earned recognition as one of the “Best Places to Work” by the Human Rights Campaign for the fourth straight year, in addition to being named one of America’s Best Employers, America’s Best Employers for Diversity, and America’s Best Employers for Women (No. 3 overall) by Forbes and Statista.

The report can be regularly found on the About page of Hallmark’s corporate website.