Hallmark's Major Subsidiaries
Providing fun and imaginative ways for children to colorfully express themselves
Founded:1903
Acquired: 1984
Headquarters: Easton, Pa.
Products/Brands:
- Crayola® art products
- Silly Putty®
- Portfolio Series™ art materials
- Crayola FACTORY®, an interactive Crayola brand experience for children of all ages in historic downtown Easton.
85-acre commercial and residential complex adjacent to the world headquarters of Hallmark Cards, Inc.
Founded: 1968
Headquarters: Kansas City, Mo.
Business:
- Regional attraction offering a variety of shopping, dining and entertainment options.
- Key player in Kansas City’s meeting and tourism industry.
- A premier office address for businesses.
- Attracts 5 million people annually.
Leading supplier of Christian greeting cards and gifts.
Founded: 1971
Acquired: 1999
Headquarters: Siloam Springs, Ark.
Products/Brands:
- Features non-denominational Christian messages.
- Available in more than 3,000 Christian retail stores in the U.S. and in 60 countries around the world.
Provides businesses with personalized incentive and reward programs using online gift certificates.
Founded: 1990
Acquired: 2000
Headquarters: Minneapolis, Minn.
Business:
- Develops programs for employee reward and recognition, sales incentives, health and wellness, and consumer loyalty.
- Delivers personalized awards redeemable online for gift cards and gift certificates to more than 350 of the nation's leading retailers, catalogs, restaurants, travel providers, and entertainment companies.
- Premiere Choice Award and Reward Choice Certificate
Operates two specialty department stores in Kansas City – one on the Country Club Plaza and the other at Crown Center.
Founded: 1913
Headquarters: Kansas City, Mo.
Business:
- Halls Plaza store opened in 1965.
- Halls Crown Center store opened in 1973.
- Feature fine men's and women's clothing, china, crystal, and decorative home accessories, as well as Hallmark products and a corporate gift service.
Specializes in selling greeting cards through mass retailers and discount stores.
Founded: 1985
Acquired: 1998
Headquarters: Marshfield, Mass.
Products/Brands:
- Image Arts, Academy Greetings and Deluxe Greetings, as well as customized solutions.
- Markets products in the U.S. and Canada.
Provider of direct mail personalization services.
Founded: 1994
Acquired: 1998
Facility Locations: Duluth and Ely, Minn.
Business:
- Delivers consultation, handwriting and mailing services for a variety of clients.
- Part of the Hallmark Business Expressions group, which is dedicated to helping organizations strengthen customer relationships.
Leader in high-quality color separation and lithography.
Founded: 1933
Acquired: 1979
Headquarters: Columbus, Ga.
Business:
- Pioneered early color offset lithography and gained recognition for producing limited-edition prints for a number of major art publishers and artists, such as Norman Rockwell and Thomas Kinkade.
- Provides the latest printing capabilities in art reproduction, greeting cards, and other consumer products.
Warm, sophisticated greeting cards for everyday and seasonal sending.
Founded: 1974
Acquired: 1998
Headquarters: Bloomington, Ind.
Products/Brands:
Specializes in distinctive luxury stationery.
Founded: 1949
Acquired: 1997
Headquarters: West Kennebunk, Maine
Products/Brands:
- One of the finest makers of customized luxury wedding invitations, baby announcements and social stationery, as well as holiday greeting and photo cards.
- Vera Wang Fine Papers
- Rita Renning