Caring about others is deeply embedded in Hallmark's culture. That's evident in our products, of course, but it's also clear in the countless ways our company and our employees bring caring commitment to the community.
Good corporate citizenship is a value established by our founder and embraced by the family leaders who have followed. At Hallmark, philanthropy encompasses three broad areas:
Hallmark's commitment to corporate citizenship extends to caring for the world around us by acting as a good steward of the environment, and to establishing a supplier code of conduct setting business practice expectations of our suppliers domestically and around the world.
Hallmark also helps consumers care for others through programs that allow shoppers' dollars to make a difference, in partnership with such organizations as (PRODUCT) RED™, UNICEF and Susan G. Komen for the Cure®. In addition, many independently owned Hallmark Gold Crown® stores nationwide support community projects important to their customers.