Memory-Keeping Overview

Product Features

Instant Scrapbooks

• A collection of more than 25 Instant Scrapbooks enables consumers to simply add photos to pre-designed pages, achieving the look of a professionally designed scrapbook in a fraction of the time.
• Instant Scrapbooks are available in three sizes: 6-inch square priced $26, 8-inch square priced $36, and 12-inch square priced $50.
• Each scrapbook features high-quality papers and 3-D embellishments such as embossed pages, fabric, ribbon, metal plates and much more.
• All books come with a sticker sheet for personalization.
• If you tried to purchase all the items in an Instant Scrapbook separately, it would cost $100 to $300.
• Themes include family, celebrations, baby, wedding/love, school years, travel, dog and Christmas.
• The line also includes Instant Scrapbook Calendars that enable consumers to add photos and stickers to personalize each monthly page. At the end of the year, the calendar becomes a keepsake of all the events during the year.

Other Albums and Journals

• A selection of family photo albums includes a variety of coordinating design collections featuring formats such as: postbound, bookbound, slim snapshot albums that hold 24 4-by-6-inch photos, and photo note boxes that hold 50 3-by-5-inch designed note cards and have a die-cut window to hold a photo.
• Hallmark provides classic and trendy recipe organizer books, takeout menu/recipe organizers, recipe boxes, and recipe cards.
• A variety of journals help consumers record their thoughts and memories.
• New pop-up brag books feature kids’ activities such as soccer, gymnastics and swimming with a page for team autographs or a team photo.

Photo Frames

• Hallmark Gold Crown® stores provide photo frames that help display a life-long memory.
• Memories with Meaning frames offer sentimental and heartfelt messages, such as “Friends are one the best gifts life can give you” or “Some people come into your life and end up changing your world.”
• New Young at Heart frames offer vibrant, colorful designs with witty sentiments such as “There’s no time… like Grandpa time!” and “Kickin’ it with the girls.”

Special Occasion Memory Keeping

• Hallmark offers a range of memory-keeping products for baby’s special memories, such as items to remember the pregnancy, including a sonogram frame. A variety of journals, albums, frames, and calendars can record memories once baby arrives. Some items also are appropriate for adoptions and for grandparents.
• A variety of frames, albums, memory books, Instant Scrapbooks, and guest books help celebrate a bridal shower, wedding, honeymoon, or anniversary.

Faith and Memoriam

• A collection of Faith and Memoriam products provides a beautiful way to remember the life of a loved one, while supporting those who are grieving.
• It includes items such as an Instant Scrapbook, photo albums, photo frames, and a display storyboard on which family members can add photos to tell a story about the deceased, as well as an “I’m Here for You” figurine and “Always in Our Hearts” ornament.

In Stores

Memory-keeping products are available at Hallmark Gold Crown® stores nationwide. Use the store locator on Hallmark.com to find the nearest Hallmark Gold Crown store.