Former Best Buy and Williams-Sonoma executive Sharon L. McCollam Named to Hallmark Board of Directors

KANSAS CITY, Mo. (February 16, 2017) - Sharon L. McCollam, former executive vice president and chief administrative and chief financial officer of Best Buy Co., Inc., and former executive vice president and chief operating and chief financial officer of Williams-Sonoma Inc., has been elected to the board of directors of Hallmark Cards, Inc.

"With our diversified global portfolio of businesses, Sharon's deep understanding of product, retail and technology will be invaluable as we continue to pursue product innovation and new business opportunities to unleash the power of the Hallmark and Crayola brands," said Don Hall, vice chairman of the board and chief executive officer. "Sharon has a long history of creating high performance cultures and building brands, and she will be an important contributor to Hallmark's future."

"Hallmark is an iconic brand that is built on a foundation of core values that I believe in and admire," said McCollam. "They take pride in exceeding customer expectations, respecting and valuing their people, and maintaining the highest levels of integrity in everything they do. I am so proud to be joining this team and thrilled to be able to leverage my broad retail and consumer expertise to help Hallmark pursue its vision of the future and strengthen and grow its legacy of enriching people's lives."

McCollam most recently served as executive vice president, chief administrative and chief financial officer of Best Buy Co., Inc. (NYSE: BBY). In this role, McCollam has been broadly recognized as the co-pilot of the company's Renew Blue transformation which has been praised by the investment community as one of the foremost turnarounds in the retail sector. McCollam served in this role from 2012 to 2016.

McCollam previously served as executive vice president, chief operating and chief financial officer of Williams-Sonoma, Inc. (NYSE: WSM) and in 2010 was appointed to the board of directors. She retired from the company in 2012.

McCollam today serves as a member of the board of directors of and Sutter Health.


About Hallmark

For more than 100 years, privately-held Hallmark has been dedicated to creating a more emotionally-connected world. In the U.S., products offered by Hallmark Greetings, Hallmark Retail and Hallmark Home & Gifts can be found in more than 40,000 retail accounts including mass retailers, Hallmark Gold Crown® stores and online. Hallmark's family of companies also includes Crayola®, maker of creative art tools and toys, Crown Center, a mixed-use entertainment, office and residential district in Kansas City, Hallmark International which offers products in more than 30 languages available in 100 countries and Crown Media Holdings, Inc., which owns and operates cable television's Hallmark Channel and Hallmark Movies & Mysteries. Headquartered in Kansas City, Missouri, Hallmark employs more than 27,000 people worldwide. For more information, visit Connect on Facebook, Twitter, Instagram and Pinterest.

Fun Fact

Keepsake Ornaments debuted in 1973. Since then, Hallmark has introduced more than 8,000 Keepsake Ornaments to adorn Christmas trees and delight fans.