Hallmark Offers New Back-to-School Supplies: Encouragement and Confidence
KANSAS CITY, Mo. (Aug. 16, 2012) - With backpacks full of new pencils, binders and glue, kids might think they're ready to take on the first day of school. But, sometimes kids need more than the standard school supplies to face the exciting and challenging situations the upcoming year holds. That's why Hallmark offers new types of school supplies - emotional school supplies - that help parents encourage and build confidence in their kids now and all year long.
"The start of a new school year can be overwhelming for kids and parents alike," said Dan Woodall, Hallmark Product Manager. "We're proud to offer resources, including and beyond cards, that help kids transition back to school and connect with friends, while giving parents tools to support their children."
Hallmark Kids Encouragement Cards - Let Kids Hold Onto Your Words
With Hallmark Kids Encouragement cards and bite-sized Lunch Notes, parents can let their kids know they're by their side, even after they get on the school bus. Hallmark Kids Encouragement cards address topics for young kids, including nerves about school and positive reinforcement for hard work, as well as topics for tweens and teens, such as peer pressure and choosing friends wisely. Parents easily can slip a card in a child's backpack, textbook or lunch box, so he or she can find it later and hold onto it all day. Kids Encouragement cards are $1.99 and available at Hallmark Gold Crown® stores and select retailers where Hallmark products are sold.
Nugget the Dog Interactive Story BuddyTM - Ease Back-to-School Nerves
Parents and kids can ease back-to-school nerves by reading Nugget's First Day of School - an interactive story that chronicles this cuddly pup's first day of dog school, from the nerves beforehand to the new puppy pals he makes and his excitement to return tomorrow. As parents or kids read aloud, the plush Interactive Story BuddyTM, Nugget, replies to key phrases, helping bring story time to life. Nugget also comes with a free iPad, iPod and iPhone app, available for download on iTunes. Nugget the Dog Interactive Story Buddy and Nugget's First Day of School retail for $29.95 and are available at Hallmark Gold Crown® stores and select retailers where Hallmark products are sold.
Hallmark Justin Bieber Greeting Cards - Help Kids "Belieb" in Themselves
New Hallmark Justin Bieber greeting cards can help kids "belieb" in themselves. The line features more than 48 cards, ranging from "Itty Bitty Greetings" - perfect for lunch boxes - to "Big Time" cards (19 by 13 inches). Whether parents want to congratulate kids on a job well done or just pop in to say hello, tweens and teens are sure to get the pick-me-up they need with a "visit" from Justin Bieber. Hallmark Justin Bieber Greeting Cards range from $2.57 to $9.99 and are available at Hallmark Gold Crown® stores and select retailers where Hallmark products are sold.
Hallmark Text Bands - Let Kids Connect in a Cool New Way
The new school year means re-connecting with friends, and Hallmark offers a cool new way to do just that. New Hallmark Text Bands allow kids to send messages wristband-to-wristband simply by bumping fists or shaking hands. Text Bands are all about positive self-expression and friendship, and moms don't have to worry - there's a bad word filter! Text Bands retail for $14.99 and are available at Hallmark Gold Crown® stores nationwide.
When stocking up on everything from protractors to paper, don't forget to throw in a little encouragement and confidence from Hallmark, available at Hallmark Gold Crown® stores and select retailers where Hallmark products are sold. For more information, visit Hallmark.com.
About Hallmark Cards, Inc.
Hallmark makes the world a more caring place by helping people express what's in their hearts and spend time together – a privilege few other companies in the world enjoy. Hallmark greeting cards and other products are found in more than 39,000 retail outlets in the United States, including the network of flagship Hallmark Gold Crown® stores. The brand also reaches people online at Hallmark.com and on television through Hallmark Hall of Fame original movies and cable's top-rated Hallmark Channel. Worldwide, Hallmark offers products in more than 30 languages available in 100 countries. This privately held company is based in Kansas City, Mo., and is led by the third generation of the founding Hall family. Visit http://corporate.hallmark.com for more details.