Always celebrated December 25

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  • Christmas is the largest card-sending holiday in the United States, with approximately 1.4 billion cards sent to friends and loved ones every year.
  • According to Hallmark research, consumers say they always participate in the following activities during the holiday season:
    • 98% Wrap presents
    • 90% Decorate inside their homes
    • 88% Decorate a Christmas tree
    • 85% Send Christmas cards, letters or photos
    • 83% Play Christmas music
    • 77% Attend a Christmas party, gathering or luncheon
  • Hallmark made its first Christmas cards in 1915, five years after the founding of the company.

2014 Product News

Christmas Cards

Hallmark provides more than 2,700 Hallmark Christmas card designs, including more than 1,500 individual Christmas cards, more than 250 boxed-card selections, more than 75 Mahogany Christmas cards for African-American consumers, and more than 200 Hallmark Sinceramente cards for Hispanic consumers. The widest variety of new Holiday greeting cards can be found at Hallmark Gold Crown stores including:

  • Christmas card prices from Hallmark begin at just 99 cents.
  • Gift-card holders continue to remain a popular and creative way to give a gift-card. Many Hallmark gift-card holder greeting cards feature hot properties and innovative, fun formats.  
  • More than 250 boxed-card designs cover a range of styles including traditional, faith-based, elegant and fun.  
  • Hot licensed properties such as Thomas Kinkade, Peanuts® and Disney's Frozen are featured in this year's individual card line and on personalized cards at Boxed cards also feature Thomas Kinkade and Precious Moments designs, as well as the Peanuts® gang. 
  • Hallmark offers a card for just about every sending need, from active military personnel to the doctor, postal carrier, school bus driver or hairdresser. Hallmark Gold Crown® stores provide the largest selection of "niche-caption" cards with nearly 100 niche cards this season.

In addition, offers more than 260 unique designs that can be customized with photos and personal messages, including photo cards, Cards with Sound, invitations and thank-you notes. also offers Christmas ecards, available with a subscription.

Visit the 2014 Christmas Cards fact sheet for an expanded list of products.

Christmas Gifts & Home Décor

For Christmas 2014, Hallmark Gold Crown stores offer new, unique home décor products that can help set the scene for a familiar yet festive environment that will make everyone feel comfy, cozy and right at home.

  • Everyone's favorite, Rudolph the Red-Nosed Reindeer®, is celebrating 50 years of lighting up the night and guiding Santa's sleigh. Hallmark Gold Crown stores are full of gifts to help celebrate and commemorate the anniversary.
  • A trip to the tree on Christmas morning will be full of surprise and delight when kids find gifts that inspire imaginative and interactive play including Hallmark Recordable Storybooks, Interactive Story Buddy® bundles and new Connect & Play Puzzles.
  • A variety of affordable "gifts to go" including Cozy Mugs, Appetizer Plate Sets and Felt Wine Bags can be found at Hallmark Gold Crown stores, all for under $25.
  • New, unique home décor including Festive Fountains that perform a synchronized sound and light show, a Light-Up Tree Skirt and Laser-Cut Wood sentiments will help set the scene for a familiar yet festive environment that will make everyone feel comfy, cozy and right at home.
  • Hallmark has a variety of ways to help capture the moments and milestones that make the holidays special with unique memory-keeping products such as Pics 'n' Props and items for Baby's First Christmas.

See the Christmas Home Décor Gift Guide, Under the Tree Gift Guide, Christmas Gifts to Go Gift Guide and Rudolph the Red-Nosed Reindeer® 50th Anniversary Christmas Gifts for expanded lists of products.

Christmas Gift Wrap

Hallmark has everything needed to help put the finishing touches on the holidays.

  • Hallmark holiday gift wrap is available in nine beautiful new collections this year.
  • Many roll wraps and gift bags include extra processes such as foil, glitter, and embossing. In addition, many bags have attachments such as ribbons and die-cut paper shapes.
  • Hallmark provides a wide selection of elegant and fun accessories for the perfect finishing touch. Selection includes ribbons and bows made of sheer fabric, velvet, satin, twine, yarn and metallic materials, as well as decorative gift trims such as plastic light bulbs, jingle bells, sequenced, colorful wreaths, wood felt snowflakes and glitter candy canes. 
  • More than 90 Holiday gift bags are available in small, medium, large, x-large, grand, jumbo and bottle bags with tags. 
  • Many products help consumers easily present popular gifts of homemade treats, wine and gift cards with bottle bags and decorated boxes.
  • Hallmark offers coordinating tissues and a variety of unusual and decorative premium gift tags and adhesive seals.

See the 2014 Christmas Gift Wrap fact sheet for an expanded list of new products.

Hallmark Keepsake Ornaments

Hallmark Keepsake Ornaments are more than just a holiday decoration, they help relive special memories and commemorate special people and events.

  • Nearly 400 new and unique ornament designs are available in 2014.
  • Keepsake Ornaments include ornaments for milestones such as a baby's first Christmas, a couple's first holiday together, and moving into a new home.
  • Ornaments also recognize a variety of special interests and such as cooking, camping, golf, grilling, and occupations such as teaching, healthcare and military service.
  • Relationships are celebrated in many Keepsake Ornaments designed specifically for family and friends.
  • A variety of pop culture Keepsake Ornaments help ardent fans capture and collect their passion.

See the 2014 Hallmark Keepsake Ornament fact sheet for an expanded list of new products.

Holiday History

Christmas is a Christian holiday celebrated around the world commemorating the birth of Jesus Christ. In the third century, efforts were made to find out the date of the Nativity, but only in the year 336 A.D. was the date of the Dec. 25 festival set in commemoration of Jesus’ birth. Pope Julius formally selected Dec. 25 as the day of Christmas in 349 A.D.

Roman Catholics, Lutherans, members of the Dutch Reformed and Anglican churches, and those of the German sects were most responsible for establishing Christmas traditions in America. Christmas customs spread with the westward expansion of the United States and by the late 1800s had become firmly entrenched in American society.

In Stores

Available at Hallmark Gold Crown® stores nationwide and participating Hallmark retailers. Use the store locator on to find the nearest Hallmark Gold Crown store.


Fun Fact

The Hall Brothers "invented" modern gift wrap during Christmas 1917 when they ran out of solid-colored tissue paper and started selling decorated envelope linings.